Super 150s: The Story Behind the Fabric

Why a Super 150s suit is not what you think - and how to make the right choice for your professional life

Laurens-Jan's Choice: Two Suits, Two Worlds

Laurens-Jan works at Optiver, one of the world's leading high-frequency trading and market making firms. In his role, everything revolves around client contact - meetings with institutional investors, dinners with traders, moments when millions of euros in decisions are made about futures and options.

In that world, trust is everything. And trust begins in those first three seconds when you enter a room.

"My clients work with the most sophisticated financial instruments. They expect precision, reliability, professionalism at the highest level. If I didn't look like I understand that, why would they trust me with their portfolio?"

But here comes the challenge: in the world of equities and futures trading, everything happens fast. Meetings follow one another. You jump from office to restaurant to client dinner. Your suit must perform without you constantly thinking about it. It must be ready for action, always.

"I can't think every morning about whether my suit is going to hold up today. It just has to work. Think of it like silverware - it should be of such quality that you simply use it, without worry, and it remains perfect for years."

That's why he didn't choose one suit, but two very different Super 150s suits. Luxury that is reliable. Softness and durability. The best of both worlds.

What is a loden coat?

A loden coat is a long overcoat traditionally made from tightly woven and felted wool known as loden. Due to its specific finishing process, the fabric becomes naturally wind-resistant, water-repellent thanks to lanolin, and exceptionally durable. The cut is generous, allowing freedom of movement around the shoulders and back, often featuring a back pleat or cape-like shoulder construction. It is a coat born from function, not fashion, and that is precisely what gives the loden coat its understated, almost academic presence.

Origins and history of the loden coat

The loden coat originates from the Alpine regions of Austria and Southern Germany. Shepherds, hunters and landowners relied on this heavy wool coat to withstand rain, wind and cold. Later, it was adopted by the European hunting aristocracy and estate owners as part of their countryside attire during hunting weekends and outdoor gatherings.

From practical garment to discreet luxury

While other coats evolved towards decorative or fashionable expressions, the loden coat stayed true to its roots. Even when refined by noble tailoring houses, it retained its core values: function, material and silence. No shine, no theatrical details – just a coat made to work.